This course builds on previous concepts and outlines strategies and tactics for forming, financing, and launching a new venture. Topics to be addressed will include building the new venture’s initial management team, identifying and reaching out to early customers, developing financial plans, raising startup and initial growth financing, and preparing for and managing rapid growth.



Entrepreneurship II: Preparing for Launch
This course is part of Innovation: From Creativity to Entrepreneurship Specialization

Instructor: Thomas E. Parkinson
Access provided by Coursera Learning Team
42,445 already enrolled
(757 reviews)
What you'll learn
Design a go-to-market strategy to approach initial customers.
Develop financial projections for the new venture.
Develop a plan for raising equity capital for the new venture.
Operate and monitor the new venture’s health and scalability.
Skills you'll gain
- Business Planning
- New Business Development
- Team Management
- Growth Strategies
- Go To Market Strategy
- Financial Modeling
- Presentations
- Financial Forecasting
- Revenue Forecasting
- Business Strategies
- Business
- Financial Planning
- Business Development
- Entrepreneurship
- Sales Presentations
- Business Modeling
- Cash Flow Forecasting
- Customer Acquisition Management
- Management Training And Development
- Entrepreneurial Finance
Details to know

Add to your LinkedIn profile
17 assignments
See how employees at top companies are mastering in-demand skills

Build your subject-matter expertise
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate

There are 5 modules in this course
You will become familiar with the course, your classmates, and our learning environment. The orientation will also help you obtain the technical skills required for the course.
What's included
2 videos7 readings1 assignment1 discussion prompt1 plugin
In this module, we will discuss go-to-market strategies.
What's included
5 videos2 readings4 assignments1 peer review
In this module, we will discuss how to build financial projections for the startup company, in order to determine the potential size and scope of the business opportunity and the financing that may be required to successfully pursue that opportunity.
What's included
3 videos2 readings4 assignments
This module is focused on how startup companies raise capital from outside investors.
What's included
3 videos2 readings4 assignments1 peer review
This module is focused on growth – metrics that can be used to help manage it, and alternatives to consider if the company is not growing as it needs to.
What's included
4 videos4 readings4 assignments1 plugin
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
Build toward a degree
This course is part of the following degree program(s) offered by University of Illinois Urbana-Champaign. If you are admitted and enroll, your completed coursework may count toward your degree learning and your progress can transfer with you.¹
Instructor

Offered by
Why people choose Coursera for their career




Learner reviews
757 reviews
- 5 stars
85.73%
- 4 stars
11.88%
- 3 stars
1.98%
- 2 stars
0%
- 1 star
0.39%
Showing 3 of 757
Reviewed on Nov 15, 2023
It was excellent, thank you very much NITDA, COUSERA and ILLINOIS University for this course. I really appreciate and i am looking forward to a beautiful entrepreneurial future. Thank you.
Reviewed on Oct 1, 2018
Tim is awesome and his experience shows in the course. Great course if you want to learn about basic of Entrepreneurship.
Reviewed on Jul 4, 2020
It opened up my mind to topics and question I had never asked before. The course content is small and easy to comprehend. I would recommend to any beginner entrepreneur and investor.
Explore more from Business

University of Illinois Urbana-Champaign

University of Maryland, College Park

University of Illinois Urbana-Champaign

Technion - Israel Institute of Technology

