Universidad de Palermo
Administración de Empresas Specialization
Universidad de Palermo

Administración de Empresas Specialization

Explora el mundo de la administración de empresas. Recorre diferentes áreas que hacen a la administración de las empresas; profundiza en cada una de ellas y adquiere herramientas fundamentales para desempeñarte en este ámbito.

Esteban Maccari
Estela Trepat
Juan Pablo Guerrero

Instructors: Esteban Maccari

Included with Coursera Plus

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Get in-depth knowledge of a subject
4.7

(678 reviews)

Beginner level

Recommended experience

1 month at 10 hours a week
Flexible schedule
Earn a career credential
Share your expertise with employers
Get in-depth knowledge of a subject
4.7

(678 reviews)

Beginner level

Recommended experience

1 month at 10 hours a week
Flexible schedule
Earn a career credential
Share your expertise with employers

What you'll learn

  • Importancia del desarrollo estratégico y del marketing.

  • Sistemas ágiles de gestión.

  • Herramientas para comprender el contexto. Utilización de información contable y financiera.

Overview

What’s included

Shareable certificate

Add to your LinkedIn profile

Taught in Spanish
51 practice exercises

Advance your subject-matter expertise

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from Universidad de Palermo

Specialization - 5 course series

What you'll learn

  • Importancia del desarrollo estratégico en la gestión de capital humano.

  • Conceptos más actualizados en la gestión de las personas.

  • Cómo se agrega valor competitivo a través del desarrollo e implementación de las mejores prácticas de gestión.

Skills you'll gain

Talent Management, Employee Retention, Leadership Development, Human Resource Strategy, Recruitment Strategies, Branding, Performance Management, Employee Training, Human Capital, Human Resources Management and Planning, Organizational Development, Organizational Strategy, Talent Acquisition, Workforce Development, and Culture Transformation

What you'll learn

  • Comprender los requerimientos y desafíos que debe enfrentar la alta gerencia para crear, gestionar y ejecutar la estrategia.

  • Crear estrategias, gestionarlas y tomar decisiones fundadas en la comprensión de nuestro entorno y de nosotros mismos como líderes.

Skills you'll gain

Organizational Strategy, Digital Transformation, Business Management, Strategic Decision-Making, Strategic Leadership, Decision Making, Leadership, Business Strategy, Constructive Feedback, Team Leadership, Goal Setting, Business Leadership, Business, Agile Project Management, and Business Planning

What you'll learn

  • Principales conceptos y aspectos del marketing como disciplina empresarial.

  • Relación del marketing con el negocio, aspecto estratégico y relevancia del marketing operativo.

  • Relación de los conceptos abordados con situaciones de la realidad de productos, servicios y marcas.

Skills you'll gain

Target Market, Value Propositions, Consumer Behaviour, Branding, Brand Management, Marketing, Strategic Marketing, Marketing Strategies, Marketing Operations, Market Analysis, Customer Insights, and Product Marketing

What you'll learn

  • Analizar y comprender apropiadamente el modo en el que el contexto económico influye sobre el desempeño de una empresa.

  • Identificar las variables macroeconómicas más relevantes, sus determinantes y cómo deben ser interpretadas en el proceso de toma de decisiones.

  • Identificar los mecanismos a través de los cuales el Estado puede influir sobre el funcionamiento de un mercado o de la economía en general.

Skills you'll gain

Business Economics, Economics, Supply And Demand, Economic Development, Business, Market Dynamics, Policy Analysis, Public Policies, Consumer Behaviour, Market Trend, Decision Making, International Finance, and Market Analysis

What you'll learn

  • Interpretar y utilizar la información contable y financiera como herramienta para el control de gestión y la toma de decisiones.

  • Conocer las características y alcances de los distintos tipos de estados financieros clave.

  • Reconocer la importancia de la interpretación del cash flow, desde la óptica del negocio y de las distintas áreas usuarias.

Skills you'll gain

Financial Statements, Income Statement, Financial Analysis, Cash Flows, Financial Statement Analysis, Budgeting, Accounting, Cost Accounting, Organizational Strategy, Cost Management, Management Accounting, Financial Reporting, Balance Sheet, Business Metrics, and Business Planning

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Prepare for a degree

Taking this Specialization by Universidad de Palermo may provide you with a preview of the topics, materials and instructors in a related degree program which can help you decide if the topic or university is right for you.

 

Instructors

Esteban Maccari
Universidad de Palermo
1 Course41,193 learners
Estela Trepat
Universidad de Palermo
1 Course7,228 learners
Juan Pablo Guerrero
Universidad de Palermo
1 Course8,570 learners
Lucas Pussetto
Universidad de Palermo
1 Course9,782 learners

Offered by

Universidad de Palermo

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